12.05.2007

Ad to content ratio: is 1 to 4 too much?

I was trying to watch a video about Facebook's ad platform from last month - I don't mind watching an ad when I watch free content, and do it all the time on nytimes, etc, but the way Forbes does it is fairly annoying.

First you watch your standard 15 second spot, totally expected..then you go to a preview of the Facebook video where the Forbes announcer just said what the piece is about and that they'll show it to me soon (not sure if that's necessary)! That takes another 15 seconds...then comes ANOTHER ad that was 30 seconds long. Then finally came the 4.5 minute interview.

That's 1 minute of ads (and the useless preview) they're hoping I'll watch to get to my content.

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11.27.2007

vator.TV

Came across this as I look more and more for video content on statups - not a Canadian site but there are some good Canadian startups featured..Idee, Now Public, etc

Here is one one Idee, a very cool software company out of Toronto that is in the image monitoring and image search space.

Take a look..

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11.22.2007

Defensio Prez - MTL

This is from a while ago but still worth putting up. A pretty comprehensive overview of how Defensio plans to be the new default blog spam fighter. They claim 99.5% accuracy with a system that improves with time. Check it out..

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11.18.2007

Mint.com interview - You save money, they make money!

This is a good demo of the site (launched a few months ago) and info about their business model.




(about 8 minutes long)

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11.17.2007